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CMRY - Targets double-digit sales growth in 2025 Cisarua Mountain Dairy (CMRY) is optimistic about achieving sales growth above 10% or double-digit growth in 2025. Corporate Secretary of Cisarua Mountain Dairy, Dinar Primasari, stated that the company is committed to sustainable growth this year. Therefore, CMRY focuses on various efforts to drive sustainable business growth, in order to provide optimal returns for shareholders. To achieve positive performance in 2025, Dinar outlined several strategies that the company will implement. First, Cisarua Mountain Dairy will develop and launch innovative products in the Premium Dairy and Premium Consumer Foods segments. Secondly, the company plans to invest in marketing and brand strengthening, particularly through digital marketing strategies to enhance brand equity in the marketplace," he said. Third, increasing awareness and expanding brand and product penetration, especially outside Java and Sumatra. Fourth, invest in the development of production facilities, warehousing, and cold-chain storage. Fifth, expand and strengthen the distribution network through Modern Trade, General Trade, and Miss Cimory. Sixth, applying discipline in managing operational costs effectively and efficiently. Seventh, committed to the principles of Environmental, Social, and Governance (ESG) in conducting the company's business activities. (Source : Kontan) Comment : Of the total strategy, we highlight and like its concentrating on Premium Dairy and Premium Consumer Foods that will allows CMRY to target higher-margin products and cater to evolving consumer preferences. CMRY's strategic plan appears well-structured and addresses key growth drivers. The company's focus on innovation, marketing, and distribution expansion positions it for success. However, it's crucial for CMRY to effectively manage potential challenges and execute its strategies efficiently to achieve its ambitious growth targets. The commitment to ESG is also a very positive point. Not Rated.